Case study
Jamaliat is a company located in Riyadh, Saudi Arabia, specializing in perfuming solutions and manufacturing scents for high-quality devices that work with nanotechnology, which is considered one of the latest technologies for scenting in the world.
Evaluating the brand's naming, value, positioning, identity system, and targeted audience to increase the brand value, targeting big and rich companies, and be the luxury choice for scenting solutions in Saudi Arabia besides building an e-commerce website that increases sales and presents Jamaliat's products as wanted. The most exciting point was making a new packaging design for the products.
Packaging design, brand identity system, audience analysis, value positioning, competitor analysis, motion graphics, website development, SEO, Marketing guidelines, products categories architecture, website copywriting, and more.
A unique iconic-looking logo to fit all needs on printed and non-printed objects, including the package design and the website.
#0f0326
Dark Purple
#F7F7FC
Ghost White
#F2BFAC
Flowers
#3D251B
Chocolate
#EF6F6C
Fruits
#D8C8A9
Cookie Cream
#8BB174
Herbs
#B37646
Cofee
#BF8F73
Wood
#55D6BE
Spices
#FBC970
Bread and Food
A range of colors for perfume packages according to the natural source of the perfumes
Focusing on simplicity, unique visual looking, and easy identifying the brand and the scent type.
A human behavior-driven e-commerce website structured with a detailed user journey which we prepared according to users' personas and target audience analysis.
